Frauen-Power!

Woman power!

Africa has one of the highest rates of female entrepreneurs in the world. In this post, we examine some of the reasons behind the high number of successful women entrepreneurs in Africa.

At Manuyoo we are proud to present some successful female entrepreneurs with their products. With every purchase we support them in their work and thus contribute to a sustainable future.

First, African women have a long tradition as entrepreneurs. For centuries, women in Africa have worked in a variety of fields to support their families and communities. They work, for example, in agriculture, trade and crafts. This has helped ensure that women in Africa have a strong entrepreneurial heritage.

Second, digitalization in Africa has created enormous potential for women entrepreneurs. There is a high level of technological innovation and creativity in many African countries, enabling access to technology and the internet. Many women entrepreneurs use these opportunities to market their products and services online and expand their customer base.

Third, there is a growing number of organizations and initiatives in Africa that focus on supporting women in business. These organizations provide training, mentoring and funding opportunities to help women entrepreneurs start and grow their businesses. Such initiatives enable women in Africa to reach their full potential as entrepreneurs.

Women entrepreneurs play an important role in fostering growth and progress in their communities and helping to strengthen the African economy.

Some numbers on women entrepreneurs in Africa:

- In sub-Saharan Africa, the proportion of women starting a business is higher than in any other region in the world. According to a 2019 World Bank report, the proportion of women starting or running a business averaged 34.8 percent in 22 sub-Saharan countries.

- In Nigeria, the most populous country in Africa, women are responsible for around 41% of business start-ups.

- In Ghana, around 46% of entrepreneurs are women, which is the highest proportion in the world according to the Global Entrepreneurship Monitor 2020.

In comparison, there is also a growing number of female entrepreneurs in Germany, but the proportion is still lower than in some African countries:

- According to a study by KfW Research, the proportion of female founders in Germany will be 37% in 2020, and the trend is rising.

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